Challenge
Balancing customization and standardization for tailored eLearning solutions
Labelmaster needed to evolve their off-the-shelf courses, developed using Lectora, while creating customized training solutions tailored to individual customer requirements. They were uncertain if Lectora was the optimal tool for achieving these customizations efficiently while maintaining profitability.
The real challenge wasn’t just offering customization—it was establishing procedures and standards to guide the customization process while determining the best eLearning tool, balancing customization with standardization, and appropriately pricing their services. This complex challenge required a strategic approach to ensure both quality and profitability.
Collaborating with ThinkingKap has been an excellent experience. Their expertise in instructional design and customized training solutions transformed our approach and significantly improved our service delivery. We highly recommend their consulting services to any organization seeking to enhance their training programs.
Learn more about how our Corporate Training Consulting services can transform your approach – and enhance quality and profitability.
Solution
Strategic consulting streamlines custom eLearning development
From uncertain customization to strategic excellence: a business transformation
Labelmaster faced a complex business challenge: how to evolve their training offerings from standardized courses to a profitable custom solutions model. Our engagement began with a thorough evaluation of their technology, workflows, and curriculum architecture.
The solution was a multi-faceted consulting partnership. We provided a strategic recommendation to switch authoring tools to Articulate Storyline, helped document efficient and repeatable customization processes, and co-developed a new curriculum framework and pricing strategy. This transformed their entire approach to custom training for sustainable growth.
Approach
Strategic consulting methodology that transforms training business operations
Here’s how our collaborative consulting process revolutionized Labelmaster’s custom training capabilities:

Impact
Enhanced operational efficiency, profitability and market positioning – strategic transformation drives growth
Key learner outcomes
- Streamlined development processes with standardized procedures reducing project timelines and costs
- Enhanced operational efficiency through optimized team roles and technology platform selection
- Improved profitability via strategic pricing models and efficient customization frameworks
- Strengthened market position with scalable custom training solutions that differentiate from competitors
Labelmaster’s newly customized training solutions are a tremendous success
Labelmaster’s newly optimized training solutions proved tremendously successful. The consulting engagement achieved the optimal balance between standardizing content for efficiency and allowing for customer-specific customizations that commanded premium pricing.
The project helped clarify and define optimal roles for team members based on their unique skills and capabilities. This strategic reorganization allowed Labelmaster to concentrate on client relationships and content management while ThinkingKap handled customization development and annual regulation updates, creating a sustainable partnership model.
The Strategic Difference: This went far beyond course development; it was a deep business process consultation. We worked with Labelmaster to re-engineer their entire custom training workflow, from tool selection to pricing strategy. This strategic approach established a scalable, profitable new model for their business.
Ready to transform your training business strategy?
Explore
Case Studies
Talk to an expert
Empower employees with effective training
Are you ready to elevate your organization with comprehensive training solutions?
Contact our team today to get started. We’ll walk you through our services to find the exact training solution you need for your company.
Or, call: 1 (800) 38-THINK